Natural Insight to Provide Advanced Workforce Management Solution to Ready Set

Industry-leading platform helps major retail services company transform management processes

Sterling, VA and Elk Grove Village, IL, July 21, 2009 - Industry officials today announced that Ready Set has chosen Natural Insight for managing their nationally-distributed field workforce.

By implementing the Natural Insight platform, Ready Set will rapidly transform its management of workers in hundreds of retail locations across the country. Ready Set's workers perform a variety of specialized assignments, such as assembling displays, in store service, retail merchandising, and sales representation. Using Natural Insight's intuitive Web-based platform, Ready Set managers will be able to manage and assign projects, survey consumers, and track on-shelf product management far more efficiently.

The Ready Set companies have been leaders in retail merchandising services for over 80 years. The company's decision to adopt the new technology represents a natural continuation of its drive to deliver more cost-effective services to its customers, which include some of the nation's top retail chains. "Natural Insight has proven to be a true thought leader in the management of distributed workforces," notes Henry Schmidt, Vice President of Ready Set Services. "We were looking for a reliable, easy-to-use tool to simplify our management of large-scale projects, and we believe this system will do just that."

The Web-based platform has already been widely adopted by retailers and merchandising service organizations. In the first half of 2009 companies used Natural Insight to manage more than 800 thousand retail store visits in tens of thousands of locations across the country. At the same time, the solution is increasingly being seen as a way to attract new individuals to join distributed workforces. The number of registered workers using Natural Insight continues to grow aggressively with over 32,000 users, more than doubling in the past year.

About Ready Set

The Ready Set Companies specialize in providing strategic in-store merchandising services to clients that include some of the most successful retail chains, such as Home Depot, Advance Auto Parts, Cabela's, Toys 'R' Us, Sears, ACE Hardware, and Kohls. Visit Ready Set's website.

About Natural Insight

Natural Insight, a web-based platform that improves an organization's ability to make superior business decisions, provides real-time task management capabilities with extensive tools for workforce communication and remote data collection. The company's solution enables Execution Intelligence that can dramatically reduce costs, accelerate speed-to-market and maximize performance. Natural Insight customers experience rapid work verification, improved accountability and increased accuracy that empowers managers to coordinate the activities of a larger number of workers with significantly less effort. Visit naturalinsight.com.

Media Contacts:

Ready Set
Henry Schmidt, VP of Ready Set Services
(847) 378-3724

Natural Insight
Stefan Midford, President
(703) 286-2415