Lightning-fast Recall Response Highlights NaturalInsight’s Powerful Capabilities

• How can a consumer packaged goods (CPG) company expedite compliance with an FDA recall notice when the health of consumers may be on the line?
  One of the nation’s leading organizations in the CPG business, faced exactly this challenge. Thanks to the fast response of Retail Marketing Xpress (RMX), the CPG company succeeded not only in complying with the FDA’s direction, but also in protecting its brand. One of the keys to RMX’s success in organizing and deploying its solution was the use of NaturalInsight, an advanced workforce management tool.
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Unilever’s AXE Gets Increased Action in Wal-Mart

• What does one of the world’s largest CPG companies do when one of its best selling brands mysteriously isn’t selling in select stores, costing millions?
  The AXE brand of men’s personal hygiene products is known for making a hot impression. However, parent company Unilever was feeling a chill in sales in numerous Wal-Mart stores across the U.S. and wanted to close the opportunity gap. RMX (Retail Marketing Xpress) delivered results that demonstrate the proven benefits of real-time knowledge and scheduling capabilities powered by NaturalInsight.
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Gillette Scores with Fusion Launch

• How do you pull off the biggest product launch in the history of the men’s grooming category? How do you make certain that — in one week— a new product goes from backroom boxes to a dramatic appearance on the shelves and in displays in 18,000 stores nationwide?
  For the Super Bowl XL launch of its Gillette Fusion™ shaving system, Gillette turned to Retail Merchandising Xpress (RMX). With a dedicated field team plus cutting-edge scheduling, monitoring and reporting technology, RMX and partner NaturalInsight delivered a blowout win for Gillette
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