Brick-and-mortar retail is a physical location, like a store, where transactions occur. This term is used in opposition to "online retail" and e-commerce.
The Field Team is the unit that completes operations in the field. In retail, field teams often refer to merchandisers, sales reps, brand ambassadors, or demo specialists.
The Gig Economy is a labor market in which temporary positions, or "gigs," are common, and lots of people choose to freelance instead of being employees.
Mobile Retail Execution is the process of performing Retail-oriented work processes in brick-and-mortar stores, usually through the use of a mobile device like a smartphone or tablet.
